Successfully communicating and spreading any idea is about having a message that will get the attention of your audience. Then sharing it in the right way at the right time.
The Beastie Boys have always excelled at this.
Beastie Boys draft stars for "Vote" tour - Yahoo! News: "NEW YORK (Billboard) - The Beastie Boys have drafted Sheryl Crow, Norah Jones, Jack Johnson and Ben Harper to join them on the Get Out and Vote tour, which will begin October 28 in Richmond, Va. Shows are also set for November 1 in St. Paul, Minn., and November 2 in Milwaukee.
'This election is too important to stay at home,' the rap trio said Friday, adding that they are endorsing Democratic candidate Barack Obama for president."
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