Crafty CarOline outpolls AKQA

So today at work, CarOline pings me the Happy Christmas from AKQA video. Cute idea, but I think I'd freak out if I was around that many microwaves. Not the greenest concept.

I suggested we make our own spur of the moment video. O said she was in. When I walked over to her office and put her on the spot, she threw down hard by spontaneously building a desk Xmas tree.

After a long meeting, I noticed the video suddenly had like 50 views. Turns out CarOline polled a bunch of SF advertising peeps. Her market research suggests that 64.5% of viewers enjoy a warmer experience and more holiday cheer when engaged with our video.

Happy Holidays from Anderson DDB.